Strategic
prioritization pyramid

The good: From financial mandates to privacy–based regulations, compliance is law. The potential for large fines and reputational damage are strong arguments for prioritizing compliance. This is equally true for businesses subject to extensive legislation as it is for those who need to build and retain customer trust.

The bad: But problems arise when fraud prevention isn't given the same focus as compliance and customer experience. With fraudsters becoming more sophisticated in their tactics, common anti-fraud methods such as SMS OTPs are compliant – but don't necessarily provide robust protection. As a result, businesses risk damage to reputation, finances and customer trust.

The solution: Building online trust is about privacy, security, user experience and inclusion working in combination. Today's digital leaders recognize that, and the need for technology that strikes the perfect balance between compliance, the customer, and rigorous fraud prevention.

Callsign is that technology. Our solutions put the individual at the heart of every online experience, providing the tools needed to protect customers without impacting their experiences. In doing so, Callsign enables trust, and helps more businesses to become digital leaders.

We can help organizations at every stage of their digital journey, from rapid modernization to full maturity. Continue to the next stage of this tool to access a new eBook that outlines your Maturity Pathway to digital leadership – and find out how identity can accelerate your journey, eliminating fraud along the way.

The good: From financial mandates to privacy–based regulations, compliance is law. The potential for large fines and reputational damage are strong arguments for prioritizing compliance. This is equally true for businesses subject to extensive legislation as it is for those who need to build and retain customer trust.

The bad: It's vital to consider just how compliance is implemented, and what potential impact that might have on customers. Rigorous authentication processes or imposing additional steps might make for watertight compliance, but if it brings friction and disruption to online journeys, it can lead to unsatisfied customers or even churn.

The solution: Building online trust is about privacy, security, user experience and inclusion working in combination. Today's digital leaders recognize that, and the need for technology that strikes the perfect balance between compliance, fraud prevention, and the customer.

Callsign is that technology. Our solutions put the individual at the heart of every online experience, providing the tools needed to protect customers without impacting their experiences. In doing so, Callsign enables trust, and helps more businesses to become digital leaders.

We can help organizations at every stage of their digital journey, from rapid modernization to full maturity. Continue to the next stage of this tool to access a new eBook that outlines your Maturity Pathway to digital leadership – and find out how identity can accelerate your journey, eliminating fraud along the way.

The good: Putting customer experience first is the strategic decision that provides the most direct route to a competitive edge and market share. If people have constantly positive experiences of your business across channels, they're likely to come back time and again.

The bad: But fraud prevention is also an essential part of a customer journey. A smooth experience with reduced security measures means that bad actors can gain access just as easily as real customers. And if your customers end up being the victims of fraud, then any business gains you make could be quickly offset by reputational damage and a loss of trust.

The solution: Building online trust is about user experience, inclusion, security and privacy working in combination. Today's digital leaders recognize that, and the need for technology that strikes the perfect balance between the customer, fraud prevention, and compliance.

Callsign is that technology. Our solutions put the individual at the heart of every online experience, providing the tools needed to protect customers without impacting their experiences. In doing so, Callsign enables trust, and helps more businesses to become digital leaders.

We can help organizations at every stage of their digital journey, from rapid modernization to full maturity. Continue to the next stage of this tool to access a new eBook that outlines your Maturity Pathway to digital leadership – and find out how identity can accelerate your journey, eliminating fraud along the way.

The good: Putting customer experience first is the strategic decision that provides the most direct route to a competitive edge and market share. If people have constantly positive experiences of your business across channels, they're likely to come back time and again.

The bad: But problems arise when compliance isn't given the same focus as experience and fraud prevention. With legislative measures such as PSD2 changing payments, and the likes of GDPR, CCPA and HIPAA mandating improved security and storage of customer data, businesses that fall foul of compliance requirements run the risk of significant fines and reputational damage.

The solution: Building online trust is about user experience, inclusion, security and privacy working in combination. Today's digital leaders recognize that, and the need for technology that strikes the perfect balance between the customer, fraud prevention, and compliance.

Callsign is that technology. Our solutions put the individual at the heart of every online experience, providing the tools needed to protect customers without impacting their experiences. In doing so, Callsign enables trust, and helps more businesses to become digital leaders.

We can help organizations at every stage of their digital journey, from rapid modernization to full maturity. Continue to the next stage of this tool to access a new eBook that outlines your Maturity Pathway to digital leadership – and find out how identity can accelerate your journey, eliminating fraud along the way.

The good: Prioritizing fraud prevention is highly understandable. Fraud can have a major impact on an organization's finances, security and reputation; and with fraudsters' methods becoming increasingly sophisticated and attack vectors expanding, keeping up is tough.

The bad: It's important to remember that every customer is different, however – and that their security needs will be similarly unique. A one-size-fits-all anti-fraud solution could have a negative impact, creating complex, difficult or friction-filled customer journeys. Putting customers last in an age where they expect to be put first can be as damaging as the fraud itself – if not more.

The solution: Building online trust is about security, user experience, inclusion and privacy working in combination. Today's digital leaders recognize that, and the need for technology that strikes the perfect balance between fraud prevention and customer experience, whilst keeping compliance in mind.

Callsign is that technology. Our unique solutions put the individual at the heart of every online experience, providing the tools needed to protect customers without impacting their experiences. In doing so, Callsign enables trust, and helps more businesses to become digital leaders.

We can help organizations at every stage of their digital journey, from rapid modernization to full maturity. Continue to the next stage of this tool to access a new eBook that outlines your Maturity Pathway to digital leadership – and find out how identity can accelerate your journey, eliminating fraud along the way.

The good: Prioritizing fraud prevention is highly understandable. Fraud can have a major impact on an organization's finances, security and reputation. And with fraudsters' methods becoming increasingly sophisticated and attack vectors expanding, keeping up is tough.

The bad: But it's vital to remember that compliance also plays a major role. Regulation and compliance is often written with consumers in mind; and treating them as a box–checking exercise leads not only to difficult user experiences, but can open up the potential for hefty fines.

The solution: Building online trust is about security, user experience, inclusion and privacy working in combination. Today's digital leaders recognize that, and the need for technology that strikes the perfect balance between fraud prevention, regulatory compliance and customer experience.

Callsign is that technology. Our unique solutions put the individual at the heart of every online experience, providing the tools needed to protect customers without impacting their experiences. In doing so, Callsign enables trust, and helps more businesses to become digital leaders.

We can help organizations at every stage of their digital journey, from rapid modernization to full maturity. Continue to the next stage of this tool to access a new eBook that outlines your Maturity Pathway to digital leadership – and find out how identity can accelerate your journey, eliminating fraud along the way.